Embracing Social Responsibility

In an era where digital innovation intersects with personal narratives, Living Legacy stands at the forefront of social responsibility. As a pioneering company in digital legacy preservation, our mission transcends mere technology. We are committed to upholding the highest ethical standards while nurturing the philosophy of Ubuntu - "I am because we are." This philosophy resonates through our initiatives, from combating unauthorised deepfakes to respecting personal data and embracing cultural diversity.

Combating Unauthorised Deepfakes

At Living Legacy, we understand the implications of digital representation. In a world rife with unauthorised deepfakes, we ensure that the creation of digital avatars and narratives is consensual, respectful, and authentic. Our Legacy Video and Legacy Forever features are designed to be emotionally resonant, reflecting the true essence of individuals and their stories​​. This approach not only preserves the integrity of personal narratives but also protects against the exploitation of digital identities.

Respecting Personal Data

Respect for personal data is at the heart of our social responsibility. We recognise the sensitivity of the data entrusted to us. Each piece is handled with the utmost care, ensuring privacy and confidentiality, from photographs to voice recordings to memories and stories. Our commitment extends to creating a secure environment where families can share their memories without fear of misuse or unauthorised access.

Embracing Ubuntu through Wellness and Innovation:

Ubuntu, an African philosophy emphasising 'humanity towards others', is deeply ingrained in our ethos. Living Legacy's Wellness division epitomises this philosophy. We're dedicated to aiding individuals with dementia and other cognitive impairments through our digital avatars. These avatars aren't just technological marvels; they're tools of compassion, helping to preserve the essence of individuals for their families and future generations, offering comfort and connection in the face of memory loss.

Council of Mentors - Guiding the Next Generation:

Our commitment to social responsibility extends to shaping future leaders and innovators. The Council of Mentors is a testament to this commitment. By pairing the older generation of seasoned professionals with youths eager for opportunities, we're fostering a culture of knowledge-sharing and intergenerational connection. This mentorship program is more than just skill development; it's about instilling values of ethical responsibility and community upliftment in the next generation of leaders.

The Legacy Workbench - Empowering through Collaboration:

The Legacy Workbench is another cornerstone of our social responsibility initiative. It's not just a platform; it's an opportunity for people to be part of something bigger. Individuals can earn a revenue stream by collaborating with us in various aspects of the avatar creation process. This initiative empowers people by providing them with financial opportunities, skills, and a sense of belonging in a community that values their contribution and respects their dignity.

Living Legacy's approach to social responsibility is multifaceted and deeply embedded in our operations. From safeguarding against the misuse of technology to embracing the spirit of Ubuntu in our wellness and mentorship initiatives, we're setting a precedent in the tech industry. By being socially responsible, we're not just building a business but crafting a legacy of compassion, innovation, and empowerment.